HirschDonald D. Pearson, chairman, Kurfiss Sotheby’s International Realty, is pleased to announce the addition of Michael A. Hirsch to the Kurfiss SIR marketing team. Hirsch will be the content marketing coordinator responsible for videography and editing, still photography and web content creation and dissemination.

“Consumer interest in information that goes beyond the basic data points that everyone can now find out through various web sites is growing at a fast pace, and being able to present our listing inventory in new and different ways is critical,” says Pearson. “Michael Hirsch will help us promote our listings in a manner that will set us apart from what other companies are doing.”

Hirsch is a Bucks County native and a recent graduate of West Chester University. He most recently worked for QVC in West Chester, handling still photography of many of the products sold by the shopping channel and updating product information on its web site. He is based in Kurfiss SIR’s New Hope office but will serve clients throughout southeastern Pennsylvania and select New Jersey markets. Read more about him here.

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